Mars UK welcomes ‘New Year, New Choices’ chocolate campaign in 2018

An exciting new ‘lifestyle’ campaign has been announced from Mars UK to promote the 2017 launched bars Goodness Knows, as well as Mars protein and Snickers protein varieties in the new year, 2018.

Goodness knows has been a great hit this year, since being released. Mars will be promoting the bars further with new television ads in the upcoming year, so expect to see a lot more of the bars to come!

Snickers will also be promoted with their new advertisements and campaigns, supported by new media investments and funds. The protein variants will be featured on sports websites too.

Mars have said that they are hoping that these ‘lifestyle’ snacks will give the public more variety when snacking on the go.